Black Friday 2024: What Australian shoppers need to know

Edit top picks

The biggest sales event of them all is fast approaching - Black Friday is back.

Mark your calendars, shoppers: on November 29, Black Friday 2024 will be officially underway.

In recent years, it has overtaken Boxing Day as Australia's biggest sales event. Here's everything you need to know including the best early-bird deals.

SEE ALL DEALS

When is Black Friday 2024?

Black Friday 2024 falls on 29 November this year. The accompanying Cyber Monday is on 2 December, with most retailers keeping the sales running all weekend.

You can expect plenty of early-bird deals to pop up in the preceding week.

What is Black Friday?

Black Friday is a term for the Friday following the US Thanksgiving holiday. It traditionally marks the beginning of the Christmas shopping season. Retailers have long used the date to slash prices on fashion, electronics and a wide range of products.

Compared to other big sales events, Black Friday arguably has the best discounts, particularly when it comes to home appliances and tech.

What is Cyber Monday?

Cyber Monday was conceived in 2005 as an online shopping counterpoint to Black Friday. At the time, e-commerce was still in its infancy and most Black Friday sales required travelling to a physical retail store.

Nowadays, there is little distinction between Black Friday and Cyber Monday - they have basically blurred into a single sale. Rest assured, the majority of Cyber Monday deals will also be available during Black Friday, and vice versa.

What stores are having Black Friday sales in 2024?

Black Friday is the biggest sale event of the year, so there's a very high chance that your favourite store will be participating.

Here's a small list of retailers who already have sales pages up and running:

Best deals available online right now

You don't need to wait until 29 November to enjoy exceptional savings. Here are some outstanding deals for you to shop right now.

Search

Find Deals

Handpicked Black Friday deals

Here are some great active deals chosen by our shopping experts. (Prices correct at time of publication.)

---

Frequently asked questions

• Why is it called Black Friday?

  The term "Black Friday" was used by local police in the north-eastern United States to describe crowds and traffic congestion that marked the beginning of the Christmas shopping season in the 1950s. Over the next several decades, usage of the term spread throughout the US and eventually the world.

• When do Black Friday sales start?

  Some retailers launch their Black Friday sales at the start of the month. With that said, most of the biggest deals will drop in the final week of November.

• When do Black Friday sales end?

  You can expect to see Black Friday sales continuing at least until the first week of December.

• How to find the best Black Friday deals

  One way to tackle Black Friday is to head out into the internet and trawl through the litany of sales on offer. You could make use of coverage of the event from websites like Finder to ensure you're getting the best deals.

• Are Black Friday deals real?

  As long as you stick to using trusted websites and stay on the lookout for potential scams, you can rest assured that Black Friday deals are real.

---