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The 65-inch TV has replaced the 55-inch model as the new normal for Australian living rooms. It offers significantly more screen real estate for 4K movies and sports, yet remains affordable enough for most households.
We surveyed thousands of Australians to find out which brands they trust to fill this centerpiece role in their homes.
Based on the 2025 Finder Retail Awards, here is how Australian consumers rated the top TV brands across the five key decision categories.
This category measures overall customer satisfaction and emotional connection to the brand. It answers the question: "Do you love this product?"
Samsung takes the top spot for customer satisfaction. At the 65-inch size, owners loved the variety of high quality models available.
Popular 65-inch models:
We asked Australians which brand they trust most.
As the centerpiece of the living room, a 65-inch TV needs to work every time you turn it on. Samsung proved to be the most trusted name in Australian households for reliability.
Reliable picks:
This score is based on the percentage of owners who would actively recommend their TV brand to a friend or family member.
An incredible 97% of Samsung television owners surveyed said they would recommend the brand to others.
Most talked about models:
This category balances the price paid against the performance received to find the best bang for buck.
65-inch TVs can be expensive, but Samsung secured the win for Value by offering a massive range of options, from entry-level Crystal UHD to premium QD-OLEDs.
Best value models:
This category rates the build quality, picture fidelity, and sound performance.
Completing the clean sweep, Samsung takes out the award for quality. Their 65-inch panels feature market-leading brightness and the NQ4 AI Gen2 Processor for superior upscaling.
Highest quality models:
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13 Brands considered
60,000+ Australians surveyed
5 Award categoriesFor this list, we relied on data from the Finder Retail Awards. We collected data from over 60,000 customer responses across varying retail categories. For the TV category, we analysed detailed feedback from over 2,000 qualified TV owners.
We asked customers to rate their brands on:
The 65-inch TV is now the standard size for Australian homes. It strikes the perfect balance: large enough to provide a cinematic experience in a lounge room, but not so physically dominant that it requires structural reinforcement of your walls. However, jumping up to this size does require some planning.
Many people worry that 65 inches is too big, but with modern 4K resolution, you can sit surprisingly close to the screen without seeing pixels. Ideally, you should aim for a distance of 2.5 metres to 3 metres.
When you enlarge a screen, you also enlarge its flaws. Motion blur that was invisible on a smaller 50-inch TV can become obvious and distracting on a 65-inch panel, particularly during fast-paced footy matches or action movies.
For a 65-inch TV, we strongly recommend looking for a panel with a 100Hz or 120Hz refresh rate. Budget TVs often stick to 50Hz/60Hz, which can result in a stuttering or "jerky" picture when the action speeds up.
This is the most common trap buyers fall into. Unlike older TVs that had a central pedestal stand, most 65-inch TVs use two feet positioned at the far edges of the screen to support the weight.
A 65-inch TV is roughly 145cm wide. If your entertainment unit is only 120cm wide, the TV feet will not fit. Before you buy, measure your cabinet width. If your furniture is too narrow, look for models that specifically feature a Central Stand (like some Hisense and Sony models) or be prepared to buy a universal VESA pedestal stand separately.
A 65-inch screen is essentially a large black mirror. If your living room has windows opposite the TV wall, reflections can be a major issue during the day.
If you have a bright room, Mini-LED (Samsung Neo QLED, Hisense U Series) is generally the better choice. These screens can get incredibly bright, punching through the glare. OLED screens look incredible in the dark, but their glass screens can be quite reflective, though newer models like the Samsung S95F have an anti-reflective coating that helps manage this. If you want OLED in a bright room, look for models with matte coatings or high-brightness panels (MLA or QD-OLED).
If you plan to connect a PS5 or Xbox Series X, pay close attention to the ports. You need HDMI 2.1 slots to get 4K at 120Hz. While many premium 65-inch TVs have four of these ports, some mid-range models only have two.
The catch is that one of those two ports is often the "eARC" port required for your soundbar. This leaves you with only one high-speed port for your consoles. If you own multiple consoles, look for a TV with four full-bandwidth HDMI 2.1 ports (like LG or Samsung high-end models) to avoid swapping cables.
Do not underestimate the size of the box. A boxed 65-inch TV will not fit in a standard sedan or even many small hatchbacks. The box must be transported upright to avoid cracking the panel. Unless you have a large SUV, ute, or van, we highly recommend paying for delivery. The small delivery fee is worth it to avoid cracking your new screen before you even get it inside.
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