If you’re after a new watch for yourself or as a gift for someone else, you’re spoiled for choice. No, seriously. There's a wealth of online stores that sell more than an armful of watches out there.
Make sure you shop at the right place for that perfect timepiece with our guide on the best sites to buy watches online.
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Top sites where you can buy watches online
Myer
Myer is a highly popular store both online and off. Get everything in the way of modern homewares, fashion and more here, including a large selection of watches for men and women.
- Afterpay and Humm available
- Free delivery on orders of $99 or more
- Choose "Click & Collect" during checkout to shop online and pick up your purchase at a location convenient to you
Swarovski
Founded in 1895, Swarovski quickly found fame for its high-quality and brilliant glass crystals. Its range includes jewellery, sculptures and figurines, couture, watches, homewares and chandeliers.
- Choose which day you would like your order to arrive (available for deliveries Monday to Friday only).
- Free shipping on orders worth $150 or more
- 30-day returns policy
Amazon
Online giant Amazon is constantly adding products to the site, which means there’s always something new to shop. It also makes it easy to compare prices on similar items to get yourself the best possible price.
- Free shipping on eligible items with Amazon Prime membership
- Easily compare prices on similar products
- Huge product range
eBay
Whether you are looking for a simple wristwatch or a timeless luxury timepiece, you are sure to find the perfect watch that suits your lifestyle, fashion sense and budget at eBay.
- Choose from a wide variety of products and sellers
- Read reviews from other buyers
- You have complete buyer protection
THE ICONIC
One of Australia’s favourite online retailers of fashion and accessories, THE ICONIC sells a variety of watches for men and women.
- Free shipping on orders $75 or more
- Same-day shipping available in Sydney and Melbourne
- Free returns for 30 days
boohooMAN
BoohooMAN is the men’s department of leading international fashion retailer Boohoo. It offers on-trend and affordable clothing, shoes and accessories with a range of shipping options, and covers the GST on all orders for Australian customers.
- Afterpay available.
- Don’t pay GST.
- Order tracking.
ASOS
Popular online store ASOS has enjoyed a rapid rise in popularity, brought on by its well-priced fashion, fast shipping and straightforward returns policy.
- Free shipping on orders $120 or more
- 10% discount for students
- 28-day returns policy
Kogan
Kogan is a completely Australian-owned online business that specialises in low-priced televisions, cameras, computers, home appliances, fashion items and accessories.
- Buy now, pay later with Afterpay, Klarna, Humm and more
- Great customer service
- Free shipping and other perks for Kogan First members
David Jones
David Jones is renowned for variety and quality. You’ll find watches here by many of the world’s most trusted brands.
- Free delivery on orders over $100
- Same-day delivery available in Sydney
- Loyalty points available with David Jones Store Card
City Beach
City Beach started out as a small surf shop in Brisbane and has enjoyed rapid growth. Today, it is a popular online store with free shipping and a flexible returns policy.
- $2 shipping fee for orders $100 or more
- 100-day returns policy
- Express shipping and tracking available
Mr Porter
Mr Porter is part of the Net-A-Porter empire and stocks a wide range of watches from the world’s favourite watchmakers, Mr Porter also runs a website filled with up-to-the minute fashion advice.
- Free Australian shipping on orders £300 or more
- 28-day returns policy
- A large collection of the world’s best brands
Does your business belong on this list?
Top watches for the season
Seiko Conceptual Daywear
David Jones
Santos de Cartier Medium Automatic 35.1mm
Mr Porter
Daniel Wellington Elan Watch 22mm
David Jones
Rosefield The Gemme Stainless Steel Watch GWSSS-G03 in Gold
Myer
Gevril Men's Hudson Yards blue dial Gold watch
David Jones
Michael Hill Men's Solar Chronograph Watch in Stainless Steel
THE ICONIC
Which retailers offer free delivery?
Myer: Free shipping on orders over $99
Swarovski: Free shipping on orders over $150
Amazon: Free delivery on eligible orders with a Prime membership
eBay: Free shipping from millions of sellers
THE ICONIC: Free shipping on orders over $75
ASOS: Free shipping on orders over $120
Kogan: Free shipping for Kogan First members and on marked items
David Jones: Free shipping on orders over $100
Where can I buy luxury watches?
Who sells Swiss watches online?
Who sells Seiko watches online?
What kind of watches do these retailers sell?
Want to save when you buy watches online? Use one of our coupons:
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