Black Friday Sales 2026: 350+ Best deals available right now [Updated]

Black Friday is done for 2025, but the Cyber weekend sales continue. We've rounded up hundreds of the best bargains and discounts you can find right now.

• Best Black Friday and Cyber weekend 2025 Deals: Editor's Picks
• The best Black Friday deals in every category
• Black Friday dates, origins and shopping tips
• Am I protected when I shop on Black Friday?
• Real coupons, chosen by real experts
• What stores are having Black Friday and Cyber Monday sales?
• Black Friday tips and tricks: How to get the best Black Friday deals
• Black Friday frequently asked questions

Black Friday

Black Friday Tech

Black Friday Fashion

Black Friday Homewares

Black Friday Travel

Featured deals

Black Friday 2025 may be done, but the sales continue. All this Cyber weekend, you'll be able to get incredible bargains on a range of products, from TVs and headphones to fashion and beauty.

Big retailers like Amazon and Kogan have discounts up to 70% off some products. Myer is offering up to 50% off men's and women's fashion, while The Good Guys has as much as $5,000 off some TV models.

Whether you're shopping for a new kitchen appliance, a better pair of headphones or an entirely new wardrobe, Black Friday is the perfect time to save.

Our team is constantly updating our live deals tracker with the best sales and biggest discounts we can find, multiple times per day. Bookmark this page now and keep checking back.

Full list of Black Friday deals you can get right now

Buy 4, save 15% on full-priced teawares at T2 Tea

Buy 4 and save 15% on full-priced teawares at T2 Tea. Mix and match beautiful mugs, infusers, teapots, and cups to complete your collection. T&Cs apply.

Up to 40% off selected styles at New Balance

Get up to 40% off on selected sneakers, running shoes, and apparel at New Balance. Refresh your footwear and workout gear with your favourite performance styles for less. Grab your pick before the sale ends. T&Cs apply.

Up to 30% off select styles at The North Face

Gear up for adventure with The North Face-now up to 30% off select styles. Whether you're chasing summits or city streets, this is your chance to elevate your outdoor game without breaking the bank. Limited time offer. T&Cs apply.

15% off every car rental with code 15OFF3DAYS at East Coast Rentals

Explore Australia with East Coast Rentals and enjoy 15% off every car rental using code 15OFF3DAYS. This offer applies to all vehicles at all 14 city and airport locations across Australia, requiring a minimum 3-day rental, and is available every day. Exclusions, T&Cs apply.

Up to 45% off refurbished tech at Phonebot

Save up to 45% on selected smartphones, tablets, laptops and wearable tech from Apple, Samsung, Google Pixel, Motorola and more at Phonebot. Limited time offer and while stocks last. T&Cs, exclusions apply.

15% off sitewide at Remedy Drinks

Enjoy 15% off your orders at Remedy Drinks when you apply the code FINDER15 at checkout. T&Cs apply.

Up to 15% off first car rental

Sign up to SIXT's newsletter to get up to 15% off your first car rental on select locations. Visit site for more details. T&Cs apply.

Up to $200 off electronics and home appliances

Save up to $200 on select electronics and home appliances on sale at The Good Guys. Limited time offer and while stocks last. T&Cs, exclusions apply.

Up to 70% homewares, fashion, beauty and more

Score huge discount on women's, men's & kids' clothing, homewares, toys, beauty brands, tech and more at Myer. Hurry, limited time only. T&Cs apply.

Up to 70% off sale at H&M

Enjoy up to 70% off in the H&M sale. Save on fashion favourites including dresses, tops, jeans, accessories, and more. Hurry before stocks run out! T&Cs apply.

Up to 30% off flight + hotel

Book your flight and accommodation at AirAsia and get up to 30% discount. T&Cs apply.

Australia flights from $65 at Virgin Australia

Explore Australia's stunning destinations with Virgin Australia's incredible flight deals! Fly to select locations from just $65, making domestic travel more affordable than ever. Exclusions, T&Cs apply.

FREE shipping on eligible products

Enjoy FREE shipping when you spend $100 on eligible products from the same location. T&Cs apply.

Up to 70% off men's gym wear sale

Enjoy up to 70% off men’s gym wear at Gymshark. Discover unbeatable deals on performance-ready styles built for every workout. From training tees to durable shorts, elevate your gym game while stocks last. While stocks last. T&Cs apply.

Up to 40% off LEGO sale

Save up to 40% on selected toy sets on sale at LEGO. While stocks last. T&Cs apply.

Up to 70% off sale at H&M

Enjoy up to 70% off in the H&M sale. Save on fashion favourites including dresses, tops, jeans, accessories, and more. Hurry before stocks run out! T&Cs apply.

Up to 70% homewares, fashion, beauty and more

Score huge discount on women's, men's & kids' clothing, homewares, toys, beauty brands, tech and more at Myer. Hurry, limited time only. T&Cs apply.

Up to $200 off electronics and home appliances

Save up to $200 on select electronics and home appliances on sale at The Good Guys. Limited time offer and while stocks last. T&Cs, exclusions apply.

Up to 15% off first car rental

Sign up to SIXT's newsletter to get up to 15% off your first car rental on select locations. Visit site for more details. T&Cs apply.

Up to $200 off sale at Foot Locker

Shop and enjoy up to $200 off selected men's sneakers and clothing only at Foot Locker. Limited time offer and while stocks last. Exclusions, T&Cs apply.

Up to 20% off campervan rentals at Motorhome Republic

Experience the ultimate road trip with Motorhome Republic's campervan deals, saving you up to 20%. Create lasting memories and explore incredible landscapes with these fantastic rental discounts. Exclusions, T&Cs apply.

15% off every car rental with code 15OFF3DAYS at East Coast Rentals

Explore Australia with East Coast Rentals and enjoy 15% off every car rental using code 15OFF3DAYS. This offer applies to all vehicles at all 14 city and airport locations across Australia, requiring a minimum 3-day rental, and is available every day. Exclusions, T&Cs apply.

Up to 55% off select experiences in Australia

Save up to 55% on select dining, day tours, tourist attractions and more in Australia at Luxury Escapes. Limited time offer and while stocks last.

Up to 45% off refurbished tech at Phonebot

Save up to 45% on selected smartphones, tablets, laptops and wearable tech from Apple, Samsung, Google Pixel, Motorola and more at Phonebot. Limited time offer and while stocks last. T&Cs, exclusions apply.

Up to 50% off sale styles at Taking Shape

Get 50% off selected sale styles at Taking Shape. Discover flattering dresses, tops, and wardrobe essentials designed to fit and move with you. Shop the sale now before it's gone. T&Cs apply.

Up to 3.5% cashback through Grow My Money

Join Finder’s Cashback today! New members earn double cashback for the first 7 days. T&Cs apply.

Up to 6% cashback through Grow My Money

Join Finder’s Cashback today! New members earn double cashback for the first 7 days. T&Cs apply.

Up to 1% cashback through Grow My Money

Join Finder’s Cashback today! New members earn double cashback for the first 7 days. T&Cs apply.

Up to 2.5% cashback through Grow My Money

Join Finder’s Cashback today! New members earn double cashback for the first 7 days. T&Cs apply.

Buy 4, save 15% on full-priced teawares at T2 Tea

Buy 4 and save 15% on full-priced teawares at T2 Tea. Mix and match beautiful mugs, infusers, teapots, and cups to complete your collection. T&Cs apply.

Up to 2.5% cashback with Camilla through Grow My Money

Join Finder’s Cashback today! New members earn double cashback for the first 7 days. T&Cs apply.

15% off sitewide at Remedy Drinks

Enjoy 15% off your orders at Remedy Drinks when you apply the code FINDER15 at checkout. T&Cs apply.

Up to 40% off selected styles at New Balance

Get up to 40% off on selected sneakers, running shoes, and apparel at New Balance. Refresh your footwear and workout gear with your favourite performance styles for less. Grab your pick before the sale ends. T&Cs apply.

Up to 4% cashback through Grow My Money

Join Finder’s Cashback today and start saving more on your purchases instantly. New members enjoy double cashback for the first 7 days-T&Cs apply.

Best Black Friday and Cyber weekend 2025 Deals: Editor's Picks

Thousands of brands have kicked off their Black Friday sales, with massive discounts across a range of categories.

Here are our editors' picks for the biggest and best discounts to look for this year.

• Amazon: Save up to 75% on robot vacuums and kitchen appliances
• David Jones: Up to 50% off designers
• Bing Lee: Save up to 50% off on select home appliances, TVs, and electronics
• eBay: Up to $650 off Dyson
• Appliances Online: Up to 50% off big brands
• The Good Guys: TVs up to 50% off at The Good Guys
• Myer: Up to 50% off travel and tech
• Target Australia: 30% off Fila and Lonsdale clothing and footwear
• T2 Tea: 20% off Teawares
• Kogan: Up to 70% off sale
• NIKE: 25% Off Full Price Styles
• Gymshark: Save up to 50% on everything
• Baby Bunting: Up to 50% off
• OZSALE: Up to 90% off
• THE ICONIC: Save up to 50%

• ASOS: Up to 70% off almost everything + extra 20% off with code: MORE
• PrettyLittleThing: 50%-60% off everything
• Etsy: Save up to 60% on gifts, decor, and more
• Adrenaline: Save 12% on vouchers with code BFSAVE12.
• Flight Centre: Save up to 70% at Flight Centre

The best Black Friday deals in every category

Whether you're after a new big screen TV or a new pair of shoes, you can probably buy it at a significant discount over the Black Friday sales period.

We've broken down our pick of the best discounts available across every category for the 2025 Black Friday sales below. We'll keep updating this list until the sales end in early December.

Technology

• Samsung: Black Friday deals hub: Up to $2,500 savings on TVs, appliances, phones, tablets and more
• Myer: Save hundreds on travel and tech gear
• PTC Shop: Save up to 70% off at PTC Shop
• Amazon: Up to 56% off Amazon devices: Deals from just $39
• CyberLink: Up to 40% off sitewide
• ZAGG: Up to 35% off sitewide
• Kobo: Up to 35% off sitewide

Mobile phones

• Amazon: Up to 69% off phones and accessories
• Amazon: 21% off Samsung Galaxy ZS25 Ultra 1TB: $2,335 (was $2,749)
• Amazon: 21% off Samsung Galaxy S25 Ultra: $1,699 (was $2,149)
• Phonebot: $180 off Apple iPhone 16 Pro Max (256GB) - Grade A Refurbished: only $1,399
• Kogan: Apple iPhone Air (256 GB): From $1,489
• eBay: Up to 40% off iPhones and accessories with eBay Plus: Use code BLK25 at checkout
• Amazon: $28% off OPPO Reno13 5G 256GB: $647 (was $899)

• The Good Guys: $150 off OPPO Reno13 F 5G 256GB: $449 (was $599)
• Bing Lee: Save $72 on the OPPO A5 Pro: only $327
• Nothing: Nothing Phone (3): Up to $510 off selected phones and up to $80 off selected audio and up to $30 off smartwatches.
• Casetify: Up to 40% off sale

TVs

• Bing Lee: Save up to $5,000 on selected TVs
• eBay: Up to 40% off TVs up to 85 inches
• Appliances Online: Up to 53% off big screen TVs
• The Good Guys: Save on TVs from LG, Hisense, Samsung and more
• Kogan: Up to 55% off Kogan TVs

Audio

• Amazon: 40% off Bose QuietComfort SC Wireless Noise Cancelling Headphones: Just $299
• Amazon: Apple AirPods 4 with Active Noise Cancellation: only $258
• Amazon: 5% off the new AirPods Pro 3: Only $406 (Was $429)
• Amazon: Save 9% on the purple AirPods Max: $818.95 (was $899)

• eBay: Save 50% on Sennheiser Momentum True Wireless 4 In-ear Headphones: Was $499.95, Now $249.00.
• Creative Labs: Up to 40% off headphones and audio
• JBL Australia: Up to 50% off + FREE gift and shipping

Computing

• Amazon: 18% off 13-inch M4 MacBook Air 256GB: Just $1,397
• Amazon: $300 off 13-inch M4 MacBook Air 512GB: $2,097 (was $2,399)
• Amazon: 39% off NETGEAR Nighthawk Tri-Band WiFi 7 Gaming Router: $489 (was $799)
• The Good Guys: $200 off 13-inch M4 MacBook Air 256GB: $1,397 (was $1,597)
• HP: Up to 50% off select laptops
• Lenovo: Up to 47% off ThinkPad, Yoga, and Legion laptops plus 2x Reward Points

Gaming

• Amazon: Up to 55% off video games and accessories
• Amazon: Meta Quest 3S 128GB: Was $488, now $418
• Amazon: 19% off PlayStation 5 Pro Console: $975 (was $1,199.95)
• Amazon: 25% off: Red Xbox Wireless controller - Now $74

• Amazon: 10% off Nintendo Switch Console Lite: $297.50 (was $329.95)
• Amazon: Switch 2 + Mario Kart World Bundle: only $716
• Amazon: 55% off FC26 for Switch 2: only $49
• Amazon: 9% off Split Fiction for Switch 2: only $49

Wearables

• eBay: Save 40% on Apple Watch Ultra 49mm Titanium Case: Was $1,299.00, Now $799.00.
• Kogan: Up to 70% off smartwatches

Software

• PureVPN: 88% off PureVPN + 3 months extra
• Private Internet Access: 86% off Private Internet Access VPN
• NordVPN: 73% off + 3 months extra
• Connectify: Save 70% on lifetime licenses
• Norton: Save up to $105 off the first year

Appliances

• Myer: Up to 20% off select appliances
• ECOVACS: Up to 68% off robot cleaners

Kitchen Appliances

• Amazon: 46% off Ninja Woodfire Outdoor Oven: $379.05 (was $699.99)
• Amazon: 30% off Ninja Creami Deluxe Ice Cream Maker: $384 (was $549)
• Amazon: 28% off Instant Pot 9-in-1 Duo Plus Pressure Cooker: $214.54 (was $299)
• Amazon: 41% off KitchenAid Artisan Stand Mixer: $529 (was $899)
• Bing Lee: Up to 30% off selected kitchen appliances
• Robin's Kitchen: Up to 50% off selected appliances
• Kitchenaid: Up to 30% off select appliances + Bonus on selected puchases.
• Ninja Kitchen: Up to 40% off viral kitchen appliances
• De'Longhi: 30% off select fully automatic coffee machines + FREE gifts with eligible coffee machine purchase
• Breville: Up to $1,200 off select appliances
• LG: 19% off 15-Place Freestanding QuadWash Dishwasher: Was $1,599, now $1,299
• Appliances Online: Up to 50% off Westinghouse appliances

Laundry Appliances

• Appliances Online: Up to $1,500 off laundry appliances
• The Good Guys: Up to $354 off washing machine sale
• Kogan: Up to 60% off Washers & Dryers
• Betta Home Living: Up to 30% off Washing Machines

Cleaning Appliances

• Dyson: Up to $700 off select Dyson tech
• Amazon: Up to 68% off seleted items
• Amazon: Roborock Qrevo L Robot Vacuum: $589 (was $1,699)
• Amazon: ECOVACS T30S Pro robot vacuum: $649 (was $1,999)
• Amazon: Bissell SpotClean Carpet Cleaner: $179 (was $269)
• Amazon: Shark Hydrovac Cordless Cleaner: $249 (was $499.99)
• Amazon: Up to 56% off Black Friday Sale
• Shark Clean: Up to 43% off select appliances
• eBay: Save 47% on Dyson Gen5detect™ Absolute stick vacuum: Was $1,549.00, Now $826.00.

• Amazon: 65% off Dreame L20 Ultra Robot Vacuum and Mop: $699 (was $1,999)
• Amazon: 65% off Roborock Q Revo L Robot Vacuum and Mop: $589 (was $1,699)

Overhaul your wardrobe with these fashion deals

• Oakley: Save up to 50% off
• boohoo: Up to 70% off DSGN Studio
• THE ICONIC: Up to 50% off exclusives
• BONDS: 40% off storewide
• Sportscraft: Up to 40% off at Sportscraft
• City Beach: Up to 70% off
• The Oodie: Up to 50% off everything
• Kathmandu: 30-50% Off Kathmandu Branded Gear
• Boody: 30-60% off sitewide
• PacSun: 40% off sitewide + FREE Shipping
• PacSun: 30% off sitewide + FREE Shipping
• City Chic: 30% off everything
• Matt & Nat: Up to 60% off sale
• Guess: 30% off everything with code BF30
• Quay Australia: 50% off sitewide

• Speedo: 30-50% off sitewide
• LUISAVIAROMA: 40% off full-price items
• The North Face: Up to 30% off select styles
• Calvin Klein: 40% off sitewide
• Diesel: Up to 50% off + extra 20% off
• Ray-Ban: Up to 50% off + extra 10% off at cart
• Just Sunnies: Up to 80% off sale

Men's fashion

• Van Heusen: 50% to 60% off Sitewide at Van Heusen
• boohooMAN: 60% off everything
• Johnny Bigg: 25% off everything
• Tarocash: 30% off everything
• YD.: Buy 1, get 1 50% off everything
• Mr Porter: Up to 50% off sale
• Connor: 25-50% off sitewide

• Charles Tyrwhitt: 4 Shirts or Polos for $199: Save up to $355 + 25% off everything else

Women's

• SHEIN: Up to 80% off sale items
• PrettyLittleThing: 50%-80% off everything
• Princess Polly: 70% off thousands of styles
• boohoo: 45% off everything
• White Fox Boutique: 30% off everything with code BLKFRI + Up to 80% off sale
• Amber Sceats: Up to 60% off sitewide
• Taking Shape: 40% off storewide + Extra 40% off sale and clearance
• NET-A-PORTER: Up to 50% off sale
• JAG: 25% off storewide
• Hello Molly: 25-80% off sitewide
• Cupshe: Up to 60% off sale

Activewear

• Lululemon: Huge savings on activewear

• Lululemon: Biggest Black Friday ever + free shipping
• Gymshark: Up to 50% off everything
• Under Armour: 40% off sitewide
• Muscle Nation: 40% off everything
• Ryderwear: Up to 80% off everything
• Lorna Jane: 20% off full-price styles
• Ryderwear: Up to 80% off everything
• 2XU: Up to 70% off storewide
• OnSport: Up to 50% off sale
• Rockwear: 25-50% off everything
• AFL Footy Shop: Up to 80% off AFL footy gear

Shoes

• Foot Locker: Up to 70% off selected shoes and apparel
• Adidas: 40% off selected styles
• Hush Puppies: 40% off full-price shoes

• Clarks: 40% off full-price shoes
• Florsheim: 30% off full-price with code BF2025
• Crocs Australia: 40% off almost everything
• NIKE: 25% Off Full Price Styles
• Reebok: Up to 50% off almost everything
• Platypus Shoes: Up to 50% off sale
• New Balance: Up to 50% off selected styles
• ASICS: 30% off selected styles
• JD Sports: Up to 50% off selected styles
• Rollie Nation: 30-50% off everything
• ECCO: 25% off everything
• Jo Mercer: 25% off storewide
• Converse: Up to 60% off almost everything
• Australian Ugg Boots: 20% off UGGs and slippers with code: BLACK20
• Verali Shoes: 30% off everything + FREE shipping

Beauty and Health

• THE ICONIC: Up to 40% off select beauty products
• Shaver Shop: Up to 77% off sale
• Bon Charge: 25% off sitewide
• iHerb: 25% off over $60
• Giorgio Armani Beauty: 30% off almost everything
• Estée Lauder: 25% off sitewide
• Marks & Spencer: 25% off all beauty
• Priceline: Save up to half price on selected products

Makeup

• Sephora: Up to 50% off sitewide
• Adore Beauty: Up to 50% off sale
• MAC Cosmetics: 25% off sitewide + FREE gifts with minimum purchase

Skincare

• YesStyle.com: Up to 60% off
• Adore Beauty: Up to 50% off 150+ brands

• Paula's Choice: 25% off sitewide + FREE shipping
• Arktastic: Up to 60% off beauty products
• Clinique: 25% off sitewide
• Aveda: 25% off aveda essentials
• Jurlique: 20% off full-priced items
• Tatcha: 25% off sitewide with code: CYBER25
• L'Occitane: 20% off full size, full-price favourites

Haircare

• Oz Hair and Beauty: Up to 70% off sitewide
• GHD: Up to 30% off + FREE gift
• L'Occitane: 20% off full size, full-price favourites

Nutrition

• The Lady Shake: Up to 70% off sitewide
• The Man Shake: Up to 70% off sitewide
• Blackmores: 50% off sale

• Puritan's Pride: Buy 2, get 1 FREE + up to 85% off over items + 20% off your purchase

Food and Drink

• The Australian Wine: Up to $312 off + FREE delivery
• Wine Selectors: Up to 63% off almost everything
• My Muscle Chef: 30% off first order, 40% off second*

Homewares

• Ettitude: 30% off sitewide
• Interior Secrets: 25% off storewide
• Bed Bath N' Table: 20-60% off sale
• Renovator Store: Up to 60% off sale
• Pillow Talk: 30% off full-price + further 50% off clearance
• Mica Lighting: Up to 70% off sale
• MyHouse: Up to 50% off RRP + extra 20% off selected items

Furniture

• Freedom: 30% off storewide
• Castlery: Up to $600 off, plus up to 40% off clearance
• Tasman Eco: Up to 50% off nursery furniture packages
• LivingStyles: 10-70% off
• Castlery: Up to $600 off + 40% off clearance
• Fantastic Furniture: Up to 20% off selected products

Mattresses

• Emma: Up to 45% off at Emma Sleep
• Sleeping Giant: 30% to 60% off storewide at Sleeping Giant
• Eight Sleep: $1,100 off Eight Sleep Pod 5 Ultra cooling systems
• Ecosa: Spend and Save: Up to 35% off sitewide
• Origin: Up to 51% off sitewide
• Newentor: Up to 63% off and two $50 gift card on orders worth $2,000+
• Bedworks: Up to 50% off mattresses

Sports & Fitness

• Endurance: Up to 40% off treadmills
• FitTrack Australia: Up to 60% off fitness gear
• Everlast: 30% off almost everything

Travel

• Agoda: Up to 20% off select hotels
• OneTravel: Up to $100 off fees for Flight + Hotel

Flights

• Flight Centre: Save up to 50% at Flight Centre.
• Virgin Australia: Save up to 25% on selected domestic flights
• Qatar Airways: Fares to the UK and Europe starting from $1,719* return

Tours

• Contiki: Adventures from just $178 a day
• TravelTalk: Up to 60% on premium tours
• Insight Vacations: Buy One, Get One 50% off guided tours
• Trafalgar Tours: Buy One, Get One 50% off select trips

Holidays

• Luxury Escapes: Up to 40% off select escapes and experiences

Activities

• ExperienceOz: Save $50 on 2-day Dreamworld, WhiteWater World and SkyPoint pass

• RedBalloon: Up to 20% selected experiences
• Adrenaline: Save 12% on vouchers with code BFSAVE12
• New York Pass: Up to 35% off sale

Car Hire

• East Coast Car Rentals: 15% off for Finder customers
• Europcar: Up to 20% off car rental
• JUCY: 20% off with code BF20

Toys

• David Jones: Up to 25% off toys and books
• Target: Up to 30% off Lego sets
• Amazon: Up to 44% off LEGO sets including Harry Potter, Star Wars and more

Black Friday dates, origins and shopping tips

New to Black Friday? Here are the key things you need to know, including when it starts, how it works and what to expect from Cyber Monday.

What is Black Friday?

When is Black Friday in 2025?

Black Friday officially kicks off at 12am on Friday 28 November 2025, but stacks of retailers will be starting their sales early.

For bricks-and-mortar Australian stores, the sales will start at the beginning of the day on Friday. Some retailers only run a single day of sales, but many now stretch their deals across the weekend and into Cyber Monday.

When is Cyber Monday 2025 in Australia?

Cyber Monday falls on 1 December 2025. Historically, this event has been about online-only deals. These days, both online-only and physical stores both often release additional deals purely for Cyber Monday.

Keen to shop international sales? Since the US is a day behind Australia, Black Friday occurs there on our Saturday. We recommend keeping an eye out for any incoming US deals that provide international shipping. Stores like YOOX and Net-a-Porter often feature discounts on pricey items and ship to Australia.

All in all this sale period is jam-packed with some pretty huge savings. You'll want to keep an eye out between 28 November and 1 December, with the majority of sales falling on the Friday and Monday.

Check out our complete Cyber Monday hub page to find out even more about this event.

Get Christmas sorted this Black Friday

Then, simply keep track of Black Friday sales with Finder's ongoing coverage to find out the best places to score your perfect gifts at discount prices.

Alternatively, simply searching for a specific product on Black Friday itself is likely to bring forth some sizeable savings, depending on its popularity.

Why is it called Black Friday?

There are competing theories as to the origin of the term "Black Friday".

The term was used to describe an event known as the Panic of 1869, in which financiers Jay Gould and James Fisk bought up a large supply of gold in an attempt to corner the market. In response, president Ulysses S Grant instructed the treasury to release a huge quantity of gold, causing prices to drop by 18%. Gould, Fisk and other prominent Wall Street figures were ruined as a result.

Usage of the term resurfaced in the 1950s among police officers in the north-eastern United States. They used the phrase to describe the crowds, traffic congestion and other chaotic events that marked the beginning of the Christmas shopping season.

A final theory is that the term refers to the sales event prompting companies to begin to operate at a profit, or "in the black".

How do Black Friday sales work?

Black Friday functions much like many other sales events. In some cases, you might need a specific discount code to enjoy a deal. You'll also see many other deals available outright, with no need to enter a code.

Retailers such as eBay and Amazon may offer superior deals for members of their subscriber programs (eBay Plus and Amazon Prime, respectively.)

If you haven't previously signed up for these programs, Black Friday is the perfect time to start up a free trial to secure seasonal savings.

Given how vast Black Friday deals can be, it's wise to go in prepared. Keep up with Finder's ongoing coverage of the event to ensure you're securing the top deals.

Are Black Friday sales real?

As long as you stick to using trusted websites and stay on the lookout for potential scams, you can rest assured that Black Friday deals are real. Be vigilant when it comes to unknown retailers offering deals that seem too good to be true and unsolicited emails or other communications.

Following last year's Black Friday sales season, the Australian Consumer and Competition Commission (ACCC) found that a number of retailers had engaged in deceptive advertising practices regarding the size and significance of their Black Friday discounts. This led to major retailers paying heavy fines earlier this year.

In 2023, Australian consumers lost over $8 million in online shopping scams.

Am I protected when I shop on Black Friday?

All purchases made online in Australia on Black Friday are covered under consumer protection legislation.

Anything you buy from a company online is subject to the protections offered under Australian Consumer Rights law.

Find out more about your basic rights as a consumer here. Some of your fundamental rights include the right to acceptable product quality and the right to purchase products that match descriptions supplied by the business.

Why do Black Friday and Cyber Monday sales matter for Australians?

One simple reason: Savings.

A Finder survey of 1,011 Australians revealed that more Australians take part in Black Friday compared to Boxing Day. This year, 40% of surveyed Aussies are planning to shop the Black Friday sales, which is a huge increase over the 29% who responded in 2024.

Once the biggest sale event of the year, Boxing Day is now a distant second on the sale event calendar, with 29% planning on shopping the sale.

According to the research, Aussie shoppers are on track to spend as much as $4.5 billion on the Black Friday sales this year, making it a massive event not just for shoppers, but for retailers as well.

How did we pick these deals?

Real coupons, chosen by real experts

• Our dedicated shopping team searches for the best deals every week
• We don't use AI or third-party organisations - all coupons are sourced in house
• We only share deals that are actually useful with a focus on big discounts

• Where possible, we'll road test the deals from and only display working discount codes.
• Our deals database is updated daily to ensure you always get the best offers

What stores are having Black Friday and Cyber Monday sales?

Nearly every online retailer is running a Black Friday and Cyber Monday sale this year. Some will be going all out with up to 80% off everything in-store. Sites to bookmark include the following:

• Compile a wish list. The Black Friday madness includes deals on all sorts of products. Get organised and create a wish list of items you really want, so you can focus your efforts. That also helps to stop you from over-spending.
• Set your budget. With the cost of living an ongoing concern for almost all Australians, it's very important you set a reasonable budget and stick to it this Black Friday.
• Stay social. Expect retailers to take to social media to inform customers of the latest sales. Follow big brand accounts and turn on notifications so you're immediately aware of their latest posts.
• Shop around. Don't dive on the first deal you see. You might find a better offer elsewhere. For example, Apple is notorious for offering lacklustre Black Friday deals. Check out alternatives like eBay and Amazon for a bigger and better discount.
• Look at historical pricing. Some retailers cynically "adjust" pricing a few weeks out from Black Friday to make it look like you're getting a better deal. If you have your eye on a partcular product, make a note of the street price at least 2 weeks before the sale starts. Price trackers like CamelCamelCamel can also help in this area.
• Make sure the retailer ships to Australia. If you're choosing to buy from overseas, you can still access many Black Friday deals. If a store doesn't ship to Australian addresses, you can use services like Australia Post's ShopMate service, which provides you with a US postal address to get items shipped to, before delivering them to Australia.
• Don't forget that electronics might not work. Tech items from overseas will have different power plugs and might not meet Australian safety standards. Imported mobile phones may not work with Australian networks. If you're unsure, stick with local retailers. And if you do buy from overseas, remember to factor in shipping costs.
• Spreadsheets are your friend. If you're a truly dedicated shopper, consider setting up a spreadsheet tracking the price of any products you have your eye on. Simply enter the pre-sale price of a product and compare it to any deals you come across. It might seem extra, but come 28 November you'll be glad you put in the work.
• Get your accounts in order. Black Friday deals can sell out in a flash, so now's the time to ensure you have an account created with any retailers you plan to shop with. This will ensure you can breeze through the checkout process.

Black Friday vs Cyber Monday

Black Friday and Cyber Monday are two of the biggest sale events of the year. This year, Black Friday is on Friday 28 November and Cyber Monday will be on Monday 1 December.

When these two sale events started, they had a clear differentiation. Black Friday was predominantly held in-store and Cyber Monday was all about online sales. Now, Black Friday sales are now both in-store and online, and some physical stores run Cyber Monday sales too. But which day has better discounts?

This very much varies depending on the retailer. If you wait to get a better deal on Cyber Monday then that could lead to bigger savings, but you also run the risk of the hot-ticket items selling out.

If you're shopping for tech items, you're probably better off doing most of your shopping on Black Friday. Tech is one of the most popular shopping categories during this day and products tend to sell out. Fashion and beauty sales often continue over the weekend but if there are any cult brands you're after like Nike or Wrangler then buy them early.

Our suggestion? If you see a Black Friday deal that's a good saving and has your product in stock, we'd buy it then and there. Lots and lots of Australians are now shopping during this sale period between 28 November to 1 December so you won't want to miss out.

Black Friday frequently asked questions

Why should Australians shop Black Friday?

Where can I find the best Black Friday sales?

How do I find the best Black Friday 2025 deals?

Can I return items I bought on Black Friday?

Are Black Friday sales only online?

Are Black Friday sales worth it?

Will there be stock issues on Black Friday?

When do Black Friday sales start?

When do Black Friday sales end?

Black Friday Tech

Black Friday Fashion

Black Friday Homewares

Black Friday Travel

Read more on Black Friday

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